Golf Industry Show shifts to virtual format for 2021

Leading industry event offers education, trade show and networking opportunities

Lawrence, Kan. (Aug. 12, 2020) – The Golf Course Superintendents Association of America (GCSAA) has announced that the 2021 Golf Industry Show will transition to a virtual format from the previously planned in-person event in Las Vegas in February.

Why virtual?

GCSAA President John R. Fulling Jr., CGCS,  explains the decision to go virtual. 

GCSAA and presenting partners, the Golf Course Builders Association of America (GCBAA) and the American Society of Golf Course Architects (ASGCA), will offer a virtual experience that will continue the GIS’s long tradition of connecting attendees, exhibitors and industry experts through a progressive week of unparalleled education opportunities and access to golf facility solutions for golf industry professionals. In addition to the education, trade show and special events that will take place on the virtual platform the first week of February, attendees will also have the option to view or review all the content for an extended period after the show concludes.

The theme of the 2021 GIS — “Your space. Your pace. All in one place.” — not only reflects the ability of participants to attend the show from the safety of their homes or offices and consume the content on their own schedules, but also speaks to the convergence of industry experts that will be a part of the high-caliber education lineup in keeping with past GIS events.

“As we monitored the national landscape and sought input from our members and exhibitors, it was clear that a virtual event would offer the safest and best way to provide a quality GIS experience,” said GCSAA President John R. Fulling Jr., CGCS. “We are confident our attendees will embrace this interactive, cutting-edge virtual platform. In addition, we believe the virtual event will offer opportunities for those who may have not been able to attend in-person shows due to travel costs or time away from work. It is a unique situation where we have the ability to connect more industry professionals from all corners of the world than ever before.”

The 2021 GIS will be presented on a dynamic virtual platform, which is highly interactive, visually engaging and easy to use. The lineup will include concurrent education sessions, networking, special events and a virtual trade show.

A preview of the virtual platform and more information about the show is now available.

Registration for the 2021 Golf Industry Show will open Oct. 13.